Escaping the build trap, by Melissa Perri

What is the build trap? Companies in the build trap run projects and deliver features without having the business and customer value at the core of their operations. These companies are output, rather than outcome driven, meaning that they maximise what gets built, instead of the value delivered by what gets built. Melissa Perri calls …

Good books on product

In no particular order. Escaping the build trap – How Effective Product Management Creates Real Value, Melissa Perri Empowered, Marty Cagan Inspired, Marty Cagan The Influential Product Manager, Ken Sandy Impact Mapping, Gojko Adzic Sprint: How to Solve Big Problems and Test New Ideas in Just Five Days, ┬áJake Knapp,┬áJohn Zeratsky