Discover, ideate, prototype, test – repeat

The different phases of design thinking. Here summarized with a cake theme so as not to skip the ever so important test phase 🙂

  1. Discovery – there is a problem, an itch to scratch, a craving?
  2. Ideate – how might it be solved, scratched, satisfied?
  3. Prototype – mock up a solution, move fast, cut corners and keep it scrappy.
  4. Test it out – was it a success or a failure?
  5. Learn. Repeat.